The Role of Job Satisfaction Mediates The Influence of Transformational Leadership on Innovative Behavior In Employees of PT. Satria Trans Jaya

This study aims to analyze the role of job satisfaction in mediating the influence of transformational leadership on innovative behavior. The ability to think innovatively is a skill that every part of the company must have. The theory underlying this research is the theory of attitude and behavior. This research was conducted at PT. Satria Trans Jaya, which is located at Jalan Raya Kuta, No 69 Badung Regency, Bali, Indonesia. The sample that became respondents in this study was adjusted as many as 176 employees of PT. Satria Trans Jaya. The determination of the samples taken is proportional random sampling. The data collection method was carried out by observation, interviews, and surveys in the form of questionnaires. The data analysis technique in this study uses Path Analysis with the help of SPSS. The results of the study show that transformational leadership has a positive and significant effect on innovative behavior, transformational leadership has a positive and significant effect on job satisfaction, job satisfaction has a positive and significant effect on innovative behavior, and job satisfaction is significantly able to mediate the influence of transformational leadership on innovative behavior. The implications of this study are theoretically able to show that employee job satisfaction plays an important role as a mediator in the relationship between transformational leadership and innovative behavior, according to attitudes and behavior theory approaches. Transformational leadership creates a positive stimulus, This positive attitude, which encourages employee intent to act innovatively. Job satisfaction serves as a catalyst that strengthens the relationship between the stimulus provided by transformational leaders and employees' intent to behave innovatively. Therefore, organizations need to pay attention to leadership styles and factors that support job satisfaction to create an environment conducive to employee innovation.